COTERIE: trade show of a lifetime

Pavel Zlatin & Rosa Del Carmen Gomez1851 Staff

On Feb. 26, 65 fashion students had a chance to attend COTERIE, one of the leading fashion trade shows in the country, between Feb. 25 and Feb. 27 in the Jacob K. Javits Convention Center in Hudson Yards, the newest development in New York’s Midtown. COTERIE connects fashion designers to retailers and buyers internationally.

During the event, the Javits Convention Center was divided into five “neighborhoods”: luxury and contemporary ready to wear, accessories, footwear, vintage, and beauty. The brand book included names of up-and-coming brands and designers from all over the world.

“Buyers for retailers come in, evaluate the product lines and place orders,” said Associate Professor and Internship Coordinator Kathleen Potter, who was also a faculty participant at the event. “From the student perspective, it’s a great networking opportunity.”

It was Potter’s first time attending the event with Lasell. According to Potter, COTERIE is a valuable chance for students to be exposed to industry experts and grow as young fashion professionals.

“My experience was pretty good, especially it being my first time attending,” said junior fashion design and production major Krista Roman. “I really got to see what it was like to be working in the industry and getting a feel of what an actual trade show is all about, as well as seeing all the amazing designs and noticing all the trends that were in for this season. Definitely worth going to.”

“Some [students] were actually working the event,” said Potter. She also said some students chose to attend the event “as an enrichment experience,” while others attended a part of their coursework. For example, students enrolled in Potter’s Trend Forecasting course were required to attend the event.

“The Trend Forecasting class was using COTERIE as an opportunity to do some trend scouting, to see what trends were emerging for future seasons,” said Potter. “For my professional development courses, there were students there who were using the opportunity to build their professional network.” During the event, students were given the assignment to meet representatives and learning about their brands.

The event was open to all fashion students on a first come, first serve basis. The interest was so significant that the list of attendees was filled to its cap.

“It was a long and exhausting day,” said Potter. “But it was totally worth it. It was very inspiring.”

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