Dollars for Division I

By Kaie Quigley1851 Staff

The proposition of paying college athletes is brought up often in the sports scene. This time, a move has been made in the right direction. California Governor Gavin Newsom recently signed a bill permitting Division I college athletes in the state to sign with agents and pursue endorsement deals. This was originally prohibited under National Collegiate Athletic Association (NCAA) regulations. According to The New York Times, this new law would come into effect in 2023.

The NCAA believes a degree is enough payment for student athletes. They also oppose the California bill because under it, it would be illegal for a player to follow NCAA rules. However, sports icons such as LeBron James have spoken publicly in support of athletes receiving financial compensation while in school.

Zion Williamson, a professional basketball player for New Orleans Pelicans, attended Duke University. Duke is known for recruiting the country’s best high school men’s basketball players year after year. Many of these talented young men such as Williamson, commit to college and the NCAA in hopes of improving their chances at a professional career and have no intention of completing a four-year degree.

Jaylen Brown played basketball at the University of California and took a similar route to Williamson. Brown attended for one year be- fore packing his bags and shipping off as soon as his name was called in the NBA draft.

Iconic teams such as Duke’s Blue Devils, are a brand within themselves. They market their team to increase their program’s popularity and rake in profits through ticket and jersey sales. This is the core of the issue.

Schools like Duke are taking all of the profits. Athletes don’t see a dime of this, even though attention received by the teams are a result of high performance by the players. There- fore, they should be permitted to create their own revenue through their talents.

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