Kent Cherrington earns CoSIDA Hall of Fame induction

By Kaie Quigley 1851 Staff

Kent March
Kent Cherrington will travel to Las Vegas in June to be inducted into the CoSIDA Hall of Fame. Photo by Kaie Quigley.

Director of Athletic Communications Kent Cherrington will be inducted into the College Sports Information Directors of America (CoSIDA) Hall of Fame this June for his outstanding contributions to the field of college sports information. He brought 32 years of experience with him to Lasell. 

Cherrington found the field of sports information in 1981 at his alma mater, the University of New Hampshire (UNH), where he was studying sports communication to become a radio broadcaster. His first assignment was to relay information to the PA announcer at football games.  

He continued to broadcast at UNH and later the University of Miami, Ohio as he simultaneously began to pioneer the field of sports information. 

Whilst at Miami, Cherrington first recognized the digital shift that was occurring in his field. Pencils and paper were being traded in for personal computers. The ability to record statistics on the computer simplified editing and reproduction of reports and articles, and thus led to a reinvention of the sports information world. 

Digital development remained prevalent as Cherrington took over the Sports Information Director position at Plymouth State University (PSU) in 1994.

Near the start of his 23-year bid at PSU, Cherrington played an instrumental role in creating one of the first collegiate athletic department websites in the nation. Collaborating with the IT department, he delivered team schedules, rosters, coaches, bios, and more to be put online. Other institutions followed suit creating their own websites that have developed into what we see today. 

Although he is “incredibly humbled and honored” to receive this prestigious award; winning trophies is not Cherrington’s favorite part of the job. He enjoys the opportunity to cultivate careers for younger generations.  

“Any help that I can give them I take great pride in that, whether it’s with their homework, problems with their coach or roommate, or certainly learning part of the job that they might be going into,” said Cherrington. “Many times, over the years, people have told me that working in this office was the best thing they did in college or that they learned more here than they did in their classes.” 

Senior Essie Plouffe has worked closely with Cherrington as his intern this semester and on and off in her time at Lasell. She describes him as her “school dad” due to his caring and helpful nature. “He can tell when people have that drive to understand what he is telling them and actually want to learn. That sets him apart. He can recognize that in people and focuses on them,” said Plouffe.

The inductee will receive his award at the national CoSIDA Convention in Las Vegas, which he has been attending for decades. “I’m usually sitting in the audience watching these big-time sports information directors get in the Hall of Fame. I never really thought about being in there,” said Cherrington. “I just like having my job, working at my school. So, when somebody tells me they appreciate what I’ve done and that comes from my peers, that’s the ultimate sign of respect.”

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